Yeezy is cultivating a whole new generation of creatives.
Kanye West, 41, announced on Monday that he plans to support aspiring artists in fashion and design with the launch of a new incubator program that will provide them with financial aid and mentorship.
The musician also named the first recipient of the grant: Maisie Schloss, a Parsons graduate and former Yeezy womenswear design team member.
With West’s help, Schloss is launching her own brand, Masie Wilen, and will show a resort collection next week in Los Angeles at a friends and family event followed by a second presentation in Paris later this month.
Her 85-piece debut line will retail from $100 to $950 and is, as Schloss told Vogue, “inspired by rhythmic gymnastics and robotics, specifically studying how elegant fluidity emerges from rigid systems.”
“Yeezy is a really special environment for growing and developing a career,” she continued. “When I started I was just an assistant, but the highly creative and unconventional atmosphere allowed for me to have visibility and input in a wide variety of projects. Kanye very generously offered to support me; he truly cares about sharing resources, creating opportunities for creatives to grow and be recognized.”
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