Gemma Collins looks thinner than ever before in tight white jeans as she launches fourth memay fashion collection

 GEMMA Collins' weight loss journey continues to go well, as she showed off her figure in a pair of tight white jeans.

The Towie favourite, 39, wowed her fans as she modelled a piece from her six-figure 'memay' fashion collection.

Wearing her blonde hair in cascading waves down her shoulders, Gemma looked thinner than ever.

She wore her a t-shirt from her In The Style clothing line based on her classic lines – including her "claustrophobic Darren" meme.

Gemma captioned the stunning post: "Yep! Still pretty claustrophobic not gonna lies 😂 Wow I never thought I’d be saying this but I’m launching my FOURTH memay collection with @inthestyle on Monday!!!

"You guys loved them they have been flying and this one is the best yet! Brand new memes you’re going to love!!"


Her fans loved the glowing Gemma and rushed to shower her in compliments.

One Instagram user wrote: "You look amazing!"

While another added: "You look sensational"

And a third said: "She looks different she lost loads of weight 😮"

The Sun Online revealed in March that Gemma had signed a six-figure deal with In The Style to design a collection based on her most famous memes.

It features her most hilarious slogans from over the years that helped make her the celebrity icon she is and has been so successful it's now in its fourth run.

It was such a hit that In The Style website reached over 20,000 hits in a single day and helped shift over 6,000 units.

That makes Gemma’s collection has been in the style’s most successful celebrity collaboration to date in terms of sales within one month of launching.

Gemma has been flaunting her gorgeous figure after taking control of her diet with her three stone weight loss – and her work has clearly paid off.

She most recently showed it off whilestaying in Myknonos' most expensive hotel, which features its own private cave and swimming pool.

But Gemma has also been busy keeping fans updating on her incredible holiday abroad, where she was recently spotted soaking up the sun on the beach.

The Towie favourite needed a well-earned rest after her brutal break up with co-star James Argent.



However, she isn't letting the drama get her down.

An insider said: "Gemma's living her best life this summer. She's enjoying single life and doesn't have a boyfriend."

Gemma admitted earlier this year she is slimming down as she hopes it will make it easier for her to fall pregnant.

She has been using Skinny Jabs to suppress her appetite and exercising regularly to achieve her impressive weight loss.

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