Martin Lewis issues apology after terrible choice of words is branded clumsy

Money-saving expert Martin Lewis made a blunder on his ITV show, using the phrase “adoptive children or your children”, while referring to Christmas-time expenses.

He’d been giving tips on how to survive the festive season financially, via The Martin Lewis Money Show – and he took to Twitter (X) once he realised his choice of words had apparently left some offended.

“Just realised in the heat of live show I said ‘adoptive children or your children’ – terrible phrasing, sorry,” the 51-year-old cringed.

The multimillionaire finance expert, who has an 11-year-old daughter himself, named Sapphire, added: “Adopted children are of course your children.”

Then he explained why he’d singled out adoptive kids in the first instance, writing: “Important tho to highlight many adopted children age 12 to 21’s parent may not know they have a Child Trust Fund poss worth £1,000.” (sic).

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He urged: “Do check on to see if you can trace it (other parents who may’ve lost track of it can do the same too).”

Martin was thanked by @SusanSHD in the comments, who exclaimed: “If it makes it clear that it’s not just birth children, as some would undoubtedly not know, that’s fine.”

Meanwhile, he was inundated with responses over the unfortunate word choice, with @Jillianwatt17 welcoming his apology and stating: “Words carry weight, thank you for being sensitive.”

@boozyjude reassured him: “It was a slip of the tongue, you are forgiven, until you mentioned it I don’t think anyone noticed.”

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@FayermanJez chimed in: “As a father to three adopted children, I wouldn’t be offended at all. The phrasing isn’t terrible, slightly clumsy at worst. Thanks for the apology though and all the excellent advice and carry on with the good work!”

Meanwhile, @markandmj also messaged to explain that he’d adopted four kids himself but was “not in the least offended”.

“TBH I didn’t even notice,” he continued, adding: “Would like to say thanks for your switching advice as two of the kids are 18+ now and we have 4 regular switchers in the family which has made made us nearly £2000 in the last year.”

The latest episode of Martin’s show was a huge success, with 2.5 million tuning in on the day to hear his latest money-saving tips – something many find vital to help cope with the cost of living crisis and the often expensive festive season.

Martin has been urging followers to switch banks before Christmas in order to benefit from potential deals.

He also critiqued the decrease in inflation, arguing on X: “Lower inflation is welcome, but there’s one thing not being said about today’s 4.6% Oct figure: The big drop in energy prices is being credited.

“Yet this time last year all homes got a £66/mth reduction from govt. They don’t this year. That’s excluded from inflation figures.

“In practical terms then, what home’s typically pay for energy has hardly dropped, so the gain households feel won’t really materialise.”(sic)

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